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CW18 & My24 Invite You to Pick Your Adventure Your Way with the 2021 Polar Plunge

CW18 & My24 Invite You to Pick Your Adventure Your Way with the 2021 Polar Plunge

The season to support the efforts of the Special Olympics Wisconsin is here, with a twist! CW18 & My24 once again proudly partner with the Polar Plunge in a year that sees an even greater need to raise funds that 100% go to empower the incredible athletes who are breaking down barriers to build communities of inclusion in our home state.

In light of the COVID-19 pandemic, what would have been this year's traditional plunging experience has transformed into four fun and safe ways to participate. Although things will look a little different this year, we ARE confident you’ll have a blast with the Special Olympics Wisconsin's safe and social distancing-friendly adventure options in 2021!

THE GREAT OUTDOORS: Wisconsinites may choose from eight locations around the state that will offer a unique sledding, tubing and/or snowshoeing experience for the adventurous Winter Warriors. We at CW18 & My24 would love for you to join us at one (or all!) of our three area events in the 2021 edition. Please understand that your safety is the Polar Plunge events' #1 priority. All attendees will be required to follow state and local COVID safety protocols that include wearing masks and remaining 6 feet apart from other guests not in your household (this will be strictly enforced). In addition, attendees must also follow venue-specific safety protocols. For each event, participants must register and raise a minimum of $75 to cover their plunge experience and long-sleeve tee! The more you raise, the more athletes you can support while earning some cool swag!

Please be advised:

  • Online registration required (no day-of, in-person registration will be allowed this year)
  • Checks/credit cards preferred (cash will be discouraged)
  • Guests need to register online one week prior to the event in order to receive a t-shirt day-of (all other items will be distributed via the online store)
  • All Great Outdoors experiences will happen rain, sleet, snow, or shine! Be prepared.
  • Don't forget your required facemask, as well as friends, family, co-worker, or other socially distanced wannabe plungers!
  • Dress accordingly, with snow gear and boots. It's a good idea to bring a duffel bag, backpack, etc. for additional warm clothes and your new swag!
  • For other questions, visit the Polar Plunge FAQ page.

February 13th 9:00am - 2:30pm
The Mountain Top at Grand Geneva
| 7036 Grand Geneva Way Lake Geneva, WI 53147
Sledding/Tubing Time Slots: 9-10:30am | 11am-12:30pm | 1:00-2:30pm

February 21st 8:00 - 10:00am
Little Switzerland | 105 Cedar Creek Road Slinger, WI 53086
Cardboard Box Sledding Races (see rules below)

February 28th 8:00 - 10:00am
The Rock Snowpark | 7011 South Ballpark Drive Franklin, WI 53132
Tubing & Cardboard Box Sledding Races (see rules below)

Cardboard Box Sledding Race Rules

  • Cardboard boxes must only be constructed of cardboard, duct tape, and paint. No other materials are permitted.
  • Boxes should be able to slide down a tubing lane, and not be more than 4 wide. There is no restriction on length.
  • Max box capacity of riders is 4.
  • Tubing minimum height requirements apply to cardboard boxes: 36 minimum.
  • Boxes deemed unsafe by resort staff will not be permitted to participate.

CHILLIN' AT HOME: If The Great Outdoors isn’t for you this year, make your own adventure by Chillin’ at Home. The rules are simple: stay home, get cold, be safe, and don’t forget to snap a selfie or record a vid! You can take this DIY Virtual Plunge whenever and however you like! Creativity is key. You’ll also receive your very own Chillin’ at Home Cozy kit and be eligible for all other incentives.

COOL SCHOOLS: Students can virtually hang out with friends via the Cool Schools option by forming teams, holding competitions, and having fun in the spirit of inclusion.

SUPPORT AN ADVENTURER: Allows fans to support Polar Plunge participants while making a difference in the lives of children and adults with intellectual disabilities.

What are you waiting for? Choose your own adventure and take the Polar Plunge with CW18 & My24 in support of the Special Olympics Wisconsin!